With Reference to Your Own Research?

With interview to your own research to what extent do you think that acting in a well-disposedly liable way is nowessential for businesses? fond creditworthy allows business to create a positive relationship with the lodge and also then environment within their operation. Companies that use kindlyly responsible ar Marks and Spencer. They bedevil done this by creating an operation scratch Plan A where they are able to generate ? 85 one thousand thousand from ripe reducing costs. Saving this fare of money they are disposed the opportunity to expand the M&S brand, this is one of their main objectives where they want to give up a M&S store within a 30 minutes radius of individually customer. With M&S deli actually ? 185 million they lead been able to a positive relationship with the lodge that they are in.What they return also done is that they have been cleaning pop out the communitys lakes and rivers this is very good as they testament be looking to show that they are caring about the environment, universe affectionate responsible is a very good marketing strategy as they give be gaining publicity, and this provide lead to to a greater extent community become more aware that M&S are looking afterwards the environment and people provide be resulting to support the idea. They will be doing this through shopping at M&S. The disadvantages of social responsible for companies such as M&S are that they will have lost an opportunity cost as they have been able to fork over ? 85 million they will have to choose whether they want to stretch forth supporting the local community or growth their market share. As M&S want to step-up their market share they will not be able miss opportunities like this, but they have to have a good relationship with the local community. M&S are now supporting fair trade and perfect food, this very risky as this is asking customer whether they want to pay more for food or go to one of M&Ss competitors and star t shopping with them as both fair trade and organic will cost more than any other food.By being social responsible M&S will have problems going in to emerging markets such as Brazil an d China. With China being able to take 600 million people out of poverty M&S will have lost the perfect chance to shape that. Brazil have got big events happening in the next 3 years with the world cup in 2014 and the Rio Olympics in 2016, investing a new store within this area will function them increase both market size and also brand awareness M&S operating profits have fallen . by 1. 8%, this is not good for companies such s M&S severe to become more social responsible, with this decrease in profits they will have less money to spend on their Plan A project. With employees being told that they will have to clean up rivers and lakes M&S will have to be able to motivate their workers enough, this could cost M&S a large amount of money just to repair employees to do this. One of social responsibi lity is to look after employees, reservation them clean a lake or rivers could make them feel as if they are not being used to their full potential and could result in them taking industrial action.M&S have been very good at reducing their amount of carbon emission being released and this is shown as they have been able to save 28% more muscle compared to the amount of energy used in 2007. Being social responsible bathroom help many companies such as M&S financially as they will not need to pay so much for their contaminant tax this put forward result in them being able to increase their profit margin and helping them supports the community more.Problems that M&S target also face is that some of their customers may not believe that they will be helping their community and may think that they are just a marketing gimmick, this is important that M&S show those people that they are really helping the community and to do this they could publish the amount of money they have got an d show them what they want to spend it on. Overall social responsibility is now essential for business to do as they can help the stores local community and business. With them saving ? 85 million they have got to choose whether they want to exercuite their Plan A effectively or endeavour and open more M&S stores within developing countries such as Brazil and China. Especially where there are two of the worldss biggest events happening in Brazil within 2 years of each other. To make full use of their Plan A M&S will have to plan and exercuite it well enough that the community can feel like as if they have made a ample impact within their community. But with cost reduction occurring their profit will increase.